VivaTech 2024: luxury and beauty unveil their innovations

23 May 2024

For 4 days from May 22 to 25, Paris Expo Porte de Versailles will vibrate to the rhythm of technological innovations presented by over 3,500 startups and companies from all over the world. This year's Viva Technology will once again feature two of the giants of the luxury and beauty industries: LVMH and L'Oréal.

Every year at VivaTech since 2017, LVMH, as a founding partner of the show, gives startups the chance to compete and prove their ability to support the group in its digital transition. A unique opportunity for them to create a partnership with the group's houses and be front of the stage at this international event. On May 23 at 10:00 a.m., the LVMH Innovation Awards has rewarded 6 startups among the 18 finalists in six categories: Aectual (sustainability & Greentech), FancyTech (immersive digital experiences), Glanceable (omnichannel & retail), Authena (operations excellence), Heralbony (employee experience diversity & inclusion) et Ircam Amplify (image & media).