Vanessa Pappas Steps Down as TikTok COO

22 Jun 2023

Amid lingering questions over the future of the app in the US, TikTok is undergoing its biggest management shake-up yet, with COO Vanessa Pappas announcing that she has quit the company, after several years in the role. Pappas, a former YouTube exec, has been the public face of TikTok to a large degree, providing a sense of stability via her various appearances on behalf of the app.

Pappas, at one stage, even took on the CEO role at the app, after the failed appointment of former Disney executive Kevin Mayer in 2020. Mayer came into the role just as TikTok was being forced into a sale by the Trump Administration, which saw him move on due to concerns around the future direction of the app.