LinkedIn’s ID Confirmation Service is Gaining Momentum

27 Oct 2024

It seems like LinkedIn’s efforts to verify actual humans in the app are paying off, with the platform reporting that it’s now verified 55 million of its members.

LinkedIn’s ID verification, which adds a white confirmation tick to your profile, ensures that users can trust that they’re speaking to a real person, who’s confirmed their identity with government ID.

LinkedIn added free ID verification last year, in partnership with regional verification partners like CLEAR and Persona, in order to combat the rise of misinformation and spam in social apps. The use of third-party verification partners reduces the labor load on LinkedIn, which could be a smarter way to go about verification, without having to have its own staff individually checking each person’s ID.

And it is adding another level of trust to the app, with LinkedIn reporting that it now has the most verified individual human identities of any major social network.

LinkedIn can currently lay claim to the fact that it has the most ID verified members of any social app, which adds an extra layer of trust to its interactions. Ideally, that’ll eventually prompt more people to sign up, as they won’t be trusted without the ID confirmation tick.