FancyTech wins 2024 LVMH Innovation Award Grand Prize at Viva Technology

23 May 2024

LVMH has announced the winners for the 8th edition of the LVMH Innovation Award, during a ceremony that recognized seven startups following deliberations. Bernard Arnault presented the Grand Prize to the startup FancyTech, a platform that uses Generative Artificial Intelligence to generate videos from 3D product models and creative briefs.

With each successive edition, the LVMH Innovation Award has undeniably established itself as a leading award for international startups looking to play a key role in the luxury sector, as evidenced by the exceptionally high number of applications received this year. Over 1,545 startups from 89 countries applied this year’s event, 43% of which were founded or co-founded by women.

Following a rigorous pre-selection process, eighteen startups presenting promising solutions for the future of the luxury goods industry have been selected to exhibit on the LVMH pavilion

“The Dream Garden” at VivaTech and compete in six distinct categories: Image & Media For Brand Desirability, Sustainability & Greentech, Immersive Digital Experiences, Omnichannel & Retail, Operations Excellence, Employee Experience, Diversity & Inclusion. A prize was awarded in each category along with a special mention for the most promising Data and Artificial Intelligence solution.