Dior names Rosalia and Louis Garrel as new ambassadors
Fashion Network
16 May 2024
Dior has named two new ambassadors for the house, Spanish singer Rosalia and France’s hippest young actor Louis Garrel, in a week where Dior is dominating the red-carpet news cycle at Cannes.
The Paris based house also unveiled a new ad campaign for its iconic Lady Dior handbag, starring Rosalia, a Grammy Award winning singer songwriter.
Shot by Collier Schorr in both color and intense black and whites, the campaign captures Rosalia in an intimate setting, only adorned with a microphone and a piano.
“Paying tribute to live performance and the passionate connections between fashion, stage, and music – the multitalented Spanish singer is unveiled, sublimely radiant,” notes Dior in a release.
Back in January, Rosalia rocked up at the front row of Dior’s couture show in Paris, channeling her signature Motomami style, attired in an all-black ensemble from Dior – cropped puffer, roll neck sweater, jersey maxi skirt and mechanic’s boots. And, bien sur, carrying a Lady Dior black matelassé bag.
