LVMH confirms its presence at the 2025 Osaka World Expo.

While France unveiled its future pavilion at the 2025 Osaka World Expo this week, the LVMH group announced shortly afterward that it is an official partner of the event.

LVMH: a prestigious French showcase internationally

It is a highly anticipated economic and cultural event. From April 13 to October 13, 2025, Japan will host the renowned World Expo. 160 countries are expected to showcase the best of their culture, with an underlying theme: "Designing the society of the future, imagining our life tomorrow."

In France, the organization has been entrusted to the French Company for Expositions (Cofrex), a private company with public capital, created specifically to manage French pavilions at world expos. Its president, Jacques Maire, presented the French pavilion on January 9 at the Ministry of Europe and Foreign Affairs. A 5,400-square-meter building conceived by the Coldefy & Associés Architectes Urbanistes agency and the CRA-Carlo Ratti Associati firm in which our French companies are expected to shine.

The project's artistic director, artist Justine Emard, chose love as the guiding theme of the French pavilion: "The Hymn to Love, which constitutes our central theme, will thus offer a new vision of the future, with a strong message about the meaning of life, and its most beautiful dimension, Love: self-love, love for others, love for the planet, but also the love story between France and Japan," detailed Jacques Maire."