CHANEL Unveils Spring-Summer 2025 Eyewear Campaign

13 May 2025

What lies behind the frame? The CHANEL Spring-Summer 2025 Eyewear campaign offers a bold study in character, embodied by four faces of a generation: actresses Lupita Nyong’o, Margaret Qualley and Nana Komatsu, and musician Kendrick Lamar.
Featuring a community of familiar CHANEL ambassadors photographed by Karim Sadli, the images are bold and expressive, nimbly exploring the idea of eyewear as a window to the creative soul. Each of the campaign’s four stars exemplify talent in its potent form and artistry at its most courageous.